With disabled comments, no associated social media accounts, and no contact information, the channel is clearly trying to fly under the radar. According to the third-party ratings tracker Social Blade (opens in a new tab), the Battle VS Death Battle channel may bring in anywhere from $92,000 to $1.5 million annually from ads (opens in a new tab). The app has been downloaded 50 million times worldwide from the App Store and Google Play since its release, according to app analytics from marketing firm Sensor Tower.Ĭonsidering kids videos are among the most-viewed clips on YouTube, there is big money to be made. Considering it was accessed on the Kids app, it was available for viewing by millions of children. The Elsa shootout has over 5 million views, and was uploaded last month.
With over 797,000 subscribers, the channel Battle VS Death Battle (opens in a new tab) hosts the video along with dozens of others like it.
Bad Kids, Learn Colors, Finger Family, Nursery Rhymes, and Learning Video For Kids are all popular search terms, which YouTube and its Kids app generally reward with prevalent placement. The video's title is "Bad Kids & Learn Colors Giant Watermelon Finger Family Song Nursery Rhymes | Learning Video For Kids." That may sound like a bunch of nonsense, but if you have a kid who watches YouTube, it's algorithm gold. It mimics tropes and trends on YouTube Kids in order to lure young viewers into watching. The Elsa shootout above is incredibly bizarre, even for YouTube.
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